A sales concept is an idea or plan that gives importance to the sales of goods and services. It doesn’t cater to the underlying wants or needs of the products or services in the market or by the customers. The focus of the sales concept is on making sales, which is profit first and then only on marketing. This is also known as the selling concept where the main intention is sales, and not if the product or service is really needed or not.
Source: https://www.buzinessbytes.com/education/concept-of-the-day/cid6688473.htm
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