What Is Target Marketing And 7 Ways To Identify Your Center’s Target Market

There is no one-size-fits-all approach when it comes to marketing. The most successful businesses tailor their marketing strategies to specific groups of consumers, known as target markets. Target marketing allows businesses to focus their limited resources on the most likely consumers to purchase their products or services. This is done by identifying the ideal customer’s characteristics and then targeting advertising and other marketing efforts specifically to that group. The same holds true for childcare centers.

Source: https://localchildcaremarketing.com/what-is-target-marketing-and-ways-to-identify-your-target-market/